For as long as we've been making jeans, we've gotten the question: 'how do I wash selvage denim jeans?' As many fans of raw denim know, that isn't an easy or quick answer. The short of it is to not wash them very often, but the longer answer is much more...
To commemorate our recent collaboration with Bulleit Frontier Whiskey, we are releasing a collection of live music videos. Whenever we meet up with our Louisville friends at Bulleit, good stuff happens. In an effort to capture some of that magic, we invited the Kentucky roots rock band, Houndmouth, to join us and play some...
It's no secret, we love bourbon. It is a mainstay in our shop and at gatherings. That said, our new collaboration with Bulleit Frontier Whiskey is more than just a reason to marry two of our passions (the other being denim, obviously). They bring a lot to the table in the way of culture, community and design. We...
We've got some killer stuff up our sleeve for this years holiday season and I can't wait to tell you about it! Lets jump right in... November 23 - December 5 We're giving an extra 15% off coupon to everyone who purchases a Noble Gift Card! Give it as a gift (along with the card) or hold onto...
It's that time of year-- the jet stream switches, daylight savings comes (grrr) and the days get cold. In the spirit of keeping your beautiful head warm-- we're re-releasing our season beanies, but with some noticeable improvements. This winter's headwear is made of a killer organic cotton / acrylic blend (75%/25%). We tried a bunch of different compositions...
We know it can sometimes be a stress to order clothing online. You don't know exactly how it will look or fit and it can be a gamble. Frankly, it can be difficult to find a great fitting jean at a store, let alone without actually trying them on. We understand this, and do our best to communicate the...